In the News

A Day In The Life: Julie Rankin

Ever wonder who is working behind the computer for Jackrabbit? We promise, we’re real! This series will introduce folks at Jackrabbit and share a little more about our team than you may see on our website.

Hometown – Townville, PA
Current city – Cornelius, NC
Started at Jackrabbit – May 2009
Job title – Marketing Director

Best compliment you have received? When I have been told what an amazing son I have. That he is so respectful and kind. It makes me so proud of all the hard work as a single mom.

If you could wake up tomorrow in the body of someone else, who would you pick and what would you do? Depends on how long I would be in that body! I would love to experience someone who travels the world for adventure, like Bear Grylls, but not sure I would want to stay in that body forever.

What is your favorite music? Rock and RnB.

If you could only keep 5 possessions, what would they be? Laptop for my digital photos, photo albums, phone,  clothes and shoes.

Why did you choose this profession? I really enjoy the creativity and challenges to sales & marketing. You really have to stay on top of the trends & competitors, so it keeps things interesting.

Who do you admire most in life? My grandpa was a POW in the Korean war, and even after being through so much, he was the most positive person & never complained!

What’s your strongest personal quality? Supportive, always there for my friends.

What is a skill you’d like to learn and why? Ballroom dance – I think it would be so much fun & cool to be able to do!
A little more about Julie…

Julie Rankin’s initial role in Jackrabbit’s sales department gave her a keen understanding of what the company’s customers need from their business and class management systems. This has provided her with a strong sense of the marketing strategies that it takes to engage with Jackrabbit’s potential customers as Marketing Coordinator. Her passion for helping peoplefind good solutions that fit their needs is a catalyst to her success in these areas.

With experience in the diverse areas that make up comprehensive marketing strategies, Julie understands how to plan and implement them successfully. Over the course of her career, Julie has been responsible for the planning, creation and execution of strategic and promotional marketing activities that include Internet marketing, direct mail, literature, press releases, newsletters, trade-shows, and print advertising.

Julie, a graduate of the University of Pennsylvania with a Bachelors in Marketing, is an running and fitness fanatic who enjoys spending time with family and friends, traveling to new places, and taking beach trips with her son.

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